Ask the Climate Startup is an interactive series we run at CLIMAFIX that derives key insights from innovative climate startup founders on many different aspects of their startup journey. (See all posts at Ask the Climate Startup)

This series is done as part of the CLIMAFIX Summit 2023, India’s largest climate startup summit, organized by CLIMAFIX & Energy Consortium – IIT Madras.

In this post, we have Mithanshu Choudhary  of ECOPAK  sharing his perspectives.

CLIMAFIX thanks Mithanshu Choudhary for his valuable inputs.


1.Are you a first, second or later generation entrepreneur?

First Generation Entrepreneur.

2.What has been your previous work or professional experience?

Previously worked in supply chain in a CHA firm for 2 years and post that
in UAE for one year as Marine Gas Oil supply and sales division.

3. Were there any special or specific reasons for you becoming an

Personal growth and Challenge.

4.Where or how did you meet your co founder/s?

Coffee shop and eventually got married.


5.Was there anything noteworthy you wish to talk about from your first
year or the first couple of years of your startup?

Our first couple of years as we started manufacturing we had to face covid
19 just in the first year of its commencement.

6.Was there an Aha moment/s during your startup journey that made a
dramatic difference ( positive or negative difference)

Product market fit happened and that cleared the way ahead.


7.Is there a question you would like startup founders to ask before they

How dedicated are you to take up this path.

8.What keeps you awake at night?
Failure of new product development


9.Was there some support or help you received in your startup journey
that proved critical? Who would you like to thank?

The biggest and the greatest support I received is from Late Shri Ashok
Choudhary ( Father ) and Mrs Manisha Choudhary (Mother) for their
moral support and pushing me hard with belief to face the challenges. Our
team has helped us commercialise our products with patience and
tremendous self learning capabilities.

Supportive Friends and Family:
The support and encouragement from loved ones can play a significant
role in an entrepreneur’s journey. They may provide emotional support,
understanding, and a strong support system during both the ups and
downs of starting a business.